Shaped for
E-Commerce

Turn product discovery into revenue with real-time, personalized recommendations.
Convert more shoppers by surfacing the right products at every step, from homepage to cart.

Maximize every purchase

Personalize every product touchpoint

Tailor recommendations across homepages, product pages, and emails. Shaped dynamically adapts to each customer’s journey to show the right product at the right time, increasing engagement and conversion.

Turn behavior into revenue

Turn intent into action

Shaped tracks user signals in real time, using them to personalize recommendations and reorder results as shoppers browse. This ensures your site always feels responsive and tailored.

Make the most of peaks and promotions

Move new inventory faster

Launch new SKUs or collections with confidence. Shaped applies similarity and exploration models to drive early visibility and sales for products without historical data.

Give new users and products a head start

Boost AOV with smart bundling

Increase your basket size by recommending complementary and high-margin products. Shaped can promote add-ons, bundles, or related items that enhance the main purchase, driving more value per transaction.

Use Cases for
Marketplaces

Experiment freely with varying use cases, models, and objectives.

Baselines

Popular, trending, or chronological product rankings

Cart Upsell & Cross-Sell

Boost AOV with relevant in-cart suggestions

Personalized Category Pages

Re-rank categories based on browsing and purchase history

Product Recommendations

Build tailored product feeds for each shopper

Product Detail Pages

Recommend similar items on product pages

Item Cold Start

Suggest relevant products for new or unknown users

Hybrid Search

Improve results with a mix of search and personalization

Post-Purchase Recommendations

Suggest follow-ups based on recent purchases

Back-in-Stock & Price Drop Alerts

Notify users when items return or go on sale

Bundle Suggestions

Recommend complementary products as purchasable sets

Geo-Aware Ranking

Prioritize items available in the user’s region

User Interest Ranking

Rank products based on current user intent

Conversational Recommenders

Guide discovery via chat or virtual assistants

Personalized Notifications

Send relevant, personalized notifications to engage users

Personalized Notifications

Send relevant, personalized notifications to engage users

Conversational Recommenders

Guide discovery via chat or virtual assistants

User Interest Ranking

Rank products based on current user intent

Geo-Aware Ranking

Prioritize items available in the user’s region

Bundle Suggestions

Recommend complementary products as purchasable sets

Back-in-Stock & Price Drop Alerts

Notify users when items return or go on sale

Post-Purchase Recommendations

Suggest follow-ups based on recent purchases

Hybrid Search

Improve results with a mix of search and personalization

Item Cold Start

Suggest relevant products for new or unknown users

Product Detail Pages

Recommend similar items on product pages

Product Recommendations

Build tailored product feeds for each shopper

Personalized Category Pages

Re-rank categories based on browsing and purchase history

Cart Upsell & Cross-Sell

Boost AOV with relevant in-cart suggestions

Baselines

Popular, trending, or chronological product rankings

Surfacing time-sensitive stock market intelligence

How social stock market app AfterHour improved retention with real-time recommendations.

Solving cold start for a new business

Podcast app Overlap leveraged Shaped to deliver personalized podcast recommendations from day one.

Increasing Watch Time by 131%

Live social shopping beauty community Supergreat saw a significant increase in average time spent watching videos with Shaped.

Increasing diversity by 382%

Music platform Breakr saw an instant 382% increase in diversity on their creator recommendation system with Shaped.

Get up and running with
one engineer in one sprint

Guaranteed lift within your first 30 days or your money back

Book a Demo
1000+
Queries per second
1B+
Requests
1000+
Queries per second