Shaped for
Media Platforms

Drive deeper content engagement with personalized experiences across your platform.
Keep users watching, reading, or listening longer with smart content recommendations tuned to their interests.

Leverage your entire catalog

Personalize “What to Watch” experiences

Keep users engaged with timely, relevant content suggestions. Shaped powers personalized carousels and follow-up recommendations that match a user’s taste and recent activity.

Adapt to user behavior in session

Adapt content in real time

Re-rank articles, videos, or shows based on live behavior. Whether they’re skimming headlines or bingeing shows, Shaped adjusts instantly to serve what’s most engaging now.

Personalize your first impressions

Promote trending and popular content

Boost content that’s resonating locally, globally, or in specific categories. Shaped blends baselines like trending, new, and top-performing with personalization to drive discovery.

Balance revenue and your relevance

Improve engagement from day one

Make even first-time visits feel personal. Shaped solves the cold-start problem by recommending relevant content using similarity, embeddings, and exploration without needing historical data.

Use Cases for
Media Platforms

Experiment freely with varying use cases, models, and objectives.

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Queries per second
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Queries per second