Shaped for
Media Platforms
Drive deeper content engagement with personalized experiences across your platform.
Keep users watching, reading, or listening longer with smart content recommendations tuned to their interests.
Keep users engaged with timely, relevant content suggestions. Shaped powers personalized carousels and follow-up recommendations that match a user’s taste and recent activity.
Re-rank articles, videos, or shows based on live behavior. Whether they’re skimming headlines or bingeing shows, Shaped adjusts instantly to serve what’s most engaging now.
Boost content that’s resonating locally, globally, or in specific categories. Shaped blends baselines like trending, new, and top-performing with personalization to drive discovery.
Make even first-time visits feel personal. Shaped solves the cold-start problem by recommending relevant content using similarity, embeddings, and exploration without needing historical data.
Experiment freely with varying use cases, models, and objectives.
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Dynamic, personalized feeds like TikTok or Instagram Reels
Suggest the perfect next video to keep users engaged
Popular, trending, and chronological rankings
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Promote specific items within personalized rankings
Re-rank items from search based on user preferences
Re-rank items within categories based on user behavior
Deliver tailored recommendations in email campaigns
Adapt content recommendations based on current session behavior
Surface content tied to viral or trending topics
Recommend to new users without prior history
Balance relevance and variety to keep feeds fresh
Re-rank items within categories based on user behavior
Re-rank items from search based on user preferences
Promote specific items within personalized rankings
Popular, trending, and chronological rankings
Suggest the perfect next video to keep users engaged
Dynamic, personalized feeds like TikTok or Instagram Reels
Balance relevance and variety to keep feeds fresh
Recommend to new users without prior history
Surface content tied to viral or trending topics
Adapt content recommendations based on current session behavior
Deliver tailored recommendations in email campaigns
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How social stock market app AfterHour improved retention with real-time recommendations.
Podcast app Overlap leveraged Shaped to deliver personalized podcast recommendations from day one.
Live social shopping beauty community Supergreat saw a significant increase in average time spent watching videos with Shaped.
Music platform Breakr saw an instant 382% increase in diversity on their creator recommendation system with Shaped.