With Shaped, you can build powerful ranking models that understand the content your users are most likely to engage with or buy. You can use this understanding to create personalized discovery pages, feeds, recommendations and marketing communication that your users will love.
We wrapped all the ranking infrastructure you need into an elegant, easy-to-use API. That means you don’t need to spend months handling all the data engineering, model training, and deployment difficulties inherent to recommendation systems.
The last decade has seen a shift from search to discovery-led products. It has become an expectation that products learn and adapt to user behavior. Ranking is the technology that has driven this shift.
Watch time from what the algorithm recommends
Average per day per user
on ‘For you’ page
Percentage of revenue
Relative increase in
per second for the explore tab
In the news
Created by the AI researchers and engineers that built the ranking models for Facebook. Our mission at Shaped is to make state-of-the-art-deep learning infrastructure accessible to more companies.
Less data required
Shaped pre-trains models so you don’t need much data to get started. This is what allows you to get great results from day 1.
Use all data types
Shaped drives growth with user interaction data and unstructured data types like images, videos, text or social graphs.
Deploy in hours
Shaped is built directly on top of your data stack meaning we can train and deploy predictive ranking models in hours.