But as e-commerce and marketplaces evolve in 2025, many teams are looking for Bloomreach alternatives that offer:

• More developer control and transparency
• Lower integration and maintenance overhead
• Unified personalization across search, recommendations, and feeds
• Faster time-to-value

Below, we break down the 7 best Bloomreach alternatives in 2025, starting with Shaped — the only fully AI-native personalization platform purpose-built for teams who want a single engine powering upsells, cross-sells, search, and feeds.

1) Shaped

Shaped is an AI-native personalization platform designed to unify recommendations, search, and feeds into one intelligent API layer. For teams outgrowing Bloomreach, Shaped offers real-time learning, warehouse-native integrations, and transparent control over how results are ranked.

Why It’s the Best Bloomreach Alternative:

• Unified discovery: One engine for search, upsells, PDP recommendations, and feeds — unlike Bloomreach, where search and recommendations are partly siloed.
• Real-time personalization: Shaped adapts within a user session, re-ranking results as new behavior streams in.
• Value Modeling: Balance multiple business goals — revenue, diversity, freshness, fairness — at inference time without retraining.
• Warehouse-native integration: Direct connectors to Snowflake, BigQuery, Redshift, Segment, and more, with SQL-based transforms for full transparency.
• Proven lift: Shaped helped Trela (premium grocery marketplace) boost AOV by 16% with checkout upsells and PDP carousels.

Best For: Marketplaces, retail apps, and social commerce platforms that want AI-native control and measurable impact.

2) Algolia

Algolia is a popular hosted search API that also offers Algolia Recommend for related products and upsells.

Strengths:

• Extremely developer-friendly APIs and SDKs.
• Large ecosystem of integrations (Shopify, Salesforce Commerce Cloud, Adobe).
• Strong documentation and analytics.

Limitations:

• Search and recommendations are still separate products.
• Upsells/cross-sells are less adaptive than AI-native systems.

3) Constructor.io

Constructor.io positions itself as a commerce-first search and product discovery platform, similar to Bloomreach, with merchandising tools layered on top.

Strengths:

• Personalization tuned for retail and e-commerce catalogs.
• Merchandising dashboards for non-technical teams.
• Enterprise-grade support.

Limitations:

• Heavier implementation for small/mid-market teams.
• Less transparent ML control than API-first platforms like Shaped.

4) Amazon Personalize

Amazon Personalize is AWS’s managed recommendation service, offering pre-built recipes for product personalization.

Strengths:

• Fully managed on AWS (no ML infrastructure needed).
• Works well for AWS-native teams.
• AutoML makes it easy to get started.

Limitations:

• No search functionality.
• Opaque models with limited customization.
• Pricing can escalate quickly at scale.

5) Coveo

Coveo is an enterprise search and personalization platform that goes beyond retail into knowledge management and service portals.

Strengths:

• Federated search across multiple content sources.
• Enterprise-grade compliance and permissions.
• Recently added generative AI features.

Limitations:

• More complex and enterprise-heavy than Bloomreach.
• Less optimized for e-commerce upsells compared to Shaped.

6) Dynamic Yield

Dynamic Yield (by Mastercard) is an experience optimization suite with personalization and recommendations included.

Strengths:

• Omnichannel (web, app, email, SMS).
• Strong testing and targeting capabilities.
• Visual tools for marketing teams.

Limitations:

• Longer time-to-value.
• Less ML transparency compared to Shaped.

7) Klevu

Klevu is a search and product discovery tool popular with SMB and mid-market retailers.

Strengths:

• Easy deployment for Shopify and Magento.
• Good value for smaller catalogs.

Limitations:

• Limited personalization depth.
• Not built for large-scale marketplaces or enterprise.

FAQs: Bloomreach Alternatives

Why would I look for a Bloomreach alternative?
Many teams outgrow Bloomreach when they need deeper ML transparency, warehouse-native integration, or unified search + recommendations in one engine.

What’s the best Bloomreach alternative in 2025?
For teams that want an AI-native platform, Shaped is the strongest alternative. Unlike Bloomreach, it unifies search, feeds, and recommendations with real-time learning and business-objective tuning.

How fast can I migrate from Bloomreach to an alternative?

• Shaped: Days to weeks (via direct warehouse connectors).
• Algolia/Klevu: Fast setup, but less control.
• Constructor.io/Dynamic Yield: Longer enterprise onboarding.

Do these alternatives handle upsells and cross-sells?
Yes. Shaped, Algolia, and Bloomreach alternatives like Constructor.io all offer upsell/cross-sell APIs. Shaped is unique in supporting real-time session learning and multi-objective optimization.

What’s the key difference between Shaped and Bloomreach?
Shaped is AI-native (embeddings, feature stores, multi-stage ranking), whereas Bloomreach is more of a merchandising-first tool. That means Shaped is better for scaling personalization with data, while Bloomreach is built for retail merchandising teams.

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